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Home
> Internet Marketing
Resources > Internet
Marketing Articles > How
To Make Your Website Quicker, Higher, Stronger
How To Top The Medal
Tables With Your Website
The Olympic motto is "Citius, Altius, Fortius"
meaning "Swifter, Higher, Stronger" so let's talk about how
you can improve your website in each of these ways..
Making Your Website Swifter
The swifter your website is - the quicker it will
appear on a visitor's screen and the less likely it is that they will
sprint away from it for good with a quick hop, skip and jump. Make your
website swifter by:
- Having less images on the homepage
- Removing bulky Flash intro pages from your site
- Removing any animations / sounds on your homepage unless you feel your
website would be utterly worthless without them...
Making Your Website Higher
You want to at the top of the search engines don't
you? Well, follow these simple steps and you'll be vaulting up the polls
in record-breaking time:
- Play by their rules and read their instructions
- every search engine has different criteria for accepting websites, never
try to 'beat the system'
- Use the right bait: make sure you are using phrases on your website
that your potential customers are actually typing into the search engine
in the first place
- Make sure your website that has great content on it that has been created
with people in mind and not search engines
Making Your Website Stronger
How strong is your website at getting its message
across? You can get your message across more strongly and effectively
by:
- Using short sentences, bullet points and punchy
text
- Backing up your message with key selling points and benefits
- Reducing the number of messages and options you present to visitors
- Using carrots: don't be ashamed to entice people to get in touch with
you or make an enquiry
Good luck getting that gold medal for your website!
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